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More than sci-fi: Hologram Tech in Hospitality

Remember the charmingly floating image of Star Wars` Princess Lea?

It was forty years ago that the popular movie reimagined Jules Verne`s concept, which was coined back in 1893.

Imagination gets real

But the sci-fi ideas of creating 3D holograms have become all very real thanks to science.

Researchers have experimented with lasers and motion sensing tech to craft 3-D illusions blending with the real world.

These free-floating videos in 360-degrees are bound to improve the user experience in so many ways. The applications are endless: from art and scientific exhibition to the hospitality sector.

Any real-life examples?

The Aerial Burton company has launched a holographic projector using a plasma laser to create floating 3D images.

Music fans would appreciate the innovations achieved by MDH Hologram – the first company that offers photorealistic hologram tech for performance venues. Imagine seeing the realistic recreation of some of your favorite artists like Michael Jackson or Tupac

Holograms in hospitality

Holographic technology holds a huge promise for the hospitality sector, enhancing the touristic experience in many different ways.

Let`s dive in:

1. Virtual tour guides with celebrities

Did you know that cutting-edge companies use holographic images to recreate historical figures and popular characters? The latter are used in the tourist business to promote points of interests.

2. Educating through holographic technology

More and more museums are employing holographic technology to narrate history, art, culture and science-related stories. From life visualizations of artwork to free-floating videos of the artists, it`s an innovative way to capture the imagination of the visitors.

3. Traveling back in time

Imagine seeing the reconstructed images of lost historic landmarks that are superimposed on the original site.

For instance?

Visitors can experience the French Mont-Saint-Michel`s origins and evolution. Holographic technology makes it possible to explore virtually the historical site, seeing multiple details that are invisible to the naked eye.

4. Holographic conferences

The NH Hotel Group employed Muson`s 3-D holographic projection system.

They used the tech for their presentation at The Global Business Travel Association convention in Orlando. The technology enabled guests to take a virtual tour in the chain`s Dutch hotels, as well as see the floating figure of the keynote speaker.

Reimagining hospitality

Emerging technologies like holograms are bound to transform the hospitality sector. One thing is sure: early adopters will take a leading position in the race for the guests`attention and loyalty.

Do you have any experience with holographic technology? Feel free to share in the comments down below.

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